NFL Players Association agrees to deal with 2K Sports
The official NFL logo is seen on the back of a hat in Los Angeles on July 21, 2020. (Photo by CHRIS DELMAS/AFP via Getty Images)
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(AP) – The National Football League Players Association has reached an agreement with 2K Sports that will allow the video game developer to use the names, images and likenesses of over 2,000 players. The agreement also includes OneTeam Partners, a marketing and licensing firm that represents the unions for NFL and Major League Baseball players. The NFL and 2K announced a multiyear games partnership in March. It’s the first time since 2004 that 2K has produced an NFL game.
